Should I buy Aston Martin shares for my ISA while they’re under 70p?

Just when you think Aston Martin Lagonda (LSE: AML) shares can’t go any lower, they do. Now at 66p, they’re down 39% in six months, 56% over a year, and 98% since listing in late 2018.

The share price trend seems so bearish that any positive news at all could spark a sudden turnaround. Therefore, I’ve been digging into the FTSE 250 struggler again to see if it might be worth me buying a few shares for my ISA.

Top brand

There are a few things that I like about Aston Martin. The most obvious is the luxury brand, which exudes British refinement and style. No doubt James Bond immortalised that image in people’s minds.

Also, the brand has a loyal following. And although it’s not as popular as Ferrari or Lamborghini in emerging markets, I see no reason why the British luxury carmaker can’t eventually appeal to rich people everywhere. The Aston Martin name also competes in Formula 1 nowadays, which is good for ongoing global brand recognition.

Another thing I like here is new(ish) CEO Adrian Hallmark. Prior to joining Aston Martin, he served as the boss of Bentley for a number of years, where he led the company through a significant turnaround. After a revolving door of chief executives, the firm might finally have found the right match.

Lastly, the stock looks cheap, trading at just 0.39 times sales. If the loss-making firm can swing to profitability at some point over the next few years, the share price could take off like a rocket.

Balance sheet concerns

Unfortunately, there are a few things I don’t like. The main one is that net debt increased by 43% last year, rising from £814m to £1.16bn. For context, the firm’s market cap is only £626m.

The company’s adjusted net leverage ratio rose from 2.7 to 4.3, reflecting both higher debt and reduced EBITDA due to lower sales. Management aims to reduce this significantly over the medium term, but this issue simply can’t be ignored.

And while the firm aspires to be free cash flow positive in the second half of 2025, actual profits seem a distant prospect. This lack of profitability puts me off, especially when combined with the hefty debt.

On top of this, the company is facing sluggish sales in China and the prospect of steep 25% tariffs in the US. Even if the UK government negotiates a trade deal with the US, there is no guarantee that all car tariffs will be lifted entirely.

My move

Aston Martin has been promising a turnaround and profitable future for many years. Yet it’s often been one step forward, two steps back when it comes to actually delivering the goods.

I already hold shares of Ferrari in my portfolio. While it might seem unfair to compare the two businesses, Aston Martin said it aspired to emulate the iconic Italian automaker prior to its 2018 IPO. So it seems appropriate to do so after seven years.

Ferrari Aston Martin
Market cap $83bn £626m
Vehicle deliveries* 13,752 units 6,030 units
Revenue €6.7bn £1.6bn
EBITDA €2.8bn £271m (adjusted)
EBITDA margin 38.3% 17.1% (adjusted)
Net profit €1.5bn -£323m
Net margin 22.8% Negative
* for 2024

As we can see, there really is no comparison. I would be open to investing in another luxury goods company, but unfortunately not Aston Martin, as things stand.

The post Should I buy Aston Martin shares for my ISA while they’re under 70p? appeared first on The Motley Fool UK.

Should you buy Aston Martin now?

Don’t make any big decisions yet.

Because Mark Rogers — The Motley Fool UK’s Director of Investing — has revealed 5 Shares for the Future of Energy.

And he believes they could bring spectacular returns over the next decade.

Since the war in Ukraine, nations everywhere are scrambling for energy independence, he says. Meanwhile, they’re hellbent on achieving net zero emissions. No guarantees, but history shows…

When such enormous changes hit a big industry, informed investors can potentially get rich.

So, with his new report, Mark’s aiming to put more investors in this enviable position.

Click the button below to find out how you can get your hands on the full report now, and as a thank you for your interest, we’ll send you one of the five picks — absolutely free!

Grab your FREE Energy recommendation now

More reading

Ben McPoland has positions in Ferrari. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.